I was speaking at a conference recently and attending another session during the day. I heard a fantastic quote and then received further confirmation from the MarTech conference in San Francisco this week. The quote was “If you’re buying technology to solve your marketing problems, then you don’t understand the technology and probably don’t understand your problems”. ¬†Confirmation comes in the form of the newest MarTech 5000. Need I say more??marketing_technology_landscape_2017